- F -
Friends & Family Round
Another name for a startup's seed round of financing. The term is used particularly if most or all of the investors in a startup's seed round are close personal connections of the startup's founders.
Force Majeure
The underlying principle of a force majeure clause is that no party to an agreement should be held to perform its obligations to the extent that performance is prevented by certain extreme circumstances outside that party's control. Any party ...
FTP
File Transfer Protocol; a method of exchanging files between computers via the Internet. A program like WS FTP for IBM PC or compatibles or Fetch for Macintosh is required. Files can contain documents or programs and can be ASCII text or binary data.
Flash drive
A small device that plugs into computer’s USB port and functions as a portable hard drive.
Firewall
A firewall is a piece of software or hardware that blocks certain types of traffic. For example, a firewall could block incoming traffic on a certain port or block all incoming traffic except traffic coming from a specific IP address.
Filter
Refers to: 1) a program that has the function of translating data into a different format (e.g., a program used to import or export data or a particular file); 2) a pattern that prevents non-matching data from passing through (e.g., email filters); ...
Facebook Ads
Ads that run exclusively through Facebook’s advertising platform. They can appear in Facebook’s feed, Messenger, and even on non-Facebook apps and websites. They come in a variety of formats—single image, video, slideshows, and more—and can be ...
Facebook Business Page
Your business’s home on Facebook. At a minimum, it includes a name, description, profile, cover photo, and a call to action (CTA) such as “visit our website” or “give us a call.” These pages can include images, videos, and text about your brand and ...
Facebook Ads Manager
Basically, mission control for your Facebook ads. This is the interface where you select your target audience, set your budget, format your ads, and launch them into the world. Facebook Ads Manager collects all of your ads’ performance metrics such ...
Facebook Profile
Your personal home on Facebook. This is similar to a Facebook business page but designed for a human—or the occasional pet—rather than a business. It typically includes basic information such as your name, location, and profile picture. Your Facebook ...