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Emerging Corporation
Emerging corporations have typically been started by a small group of like-minded individuals who are actively involved in the day-to-day operation of the business. These founders often have the long-term objective of selling the business or taking ...
ERC-20
ERC-20 tokens are based on the Ethereum Blockchain. Just like mainstream cryptocurrencies such as Bitcoin, they can be used to make purchases — or traded for fiat currencies and crypto. These assets, which usually have a fixed supply, can be stored ...
Equity
In the world of finance, equity refers to the worth of a company that can be attributed to its shareholders. On a firm's balance sheet, equity reflects the shareholders' ownership of the company. It is calculated by subtracting a company's total ...
Encryption
Encryption is a method through which information can be made into code that hides the information of its true meaning. The science behind encrypting as well as decrypting information is known as cryptography. In the world of computing, unencrypted ...
Email Spoofing
Email spoofing is a technique that is used in spam as well as phishing attacks in order to trick users into thinking that a message actually came from a person or an entity, typically one they can trust, or simply know in the real world. In spoofing ...
E-Signature
Electronic signatures have become widely adopted as an alternative to physical ones. As technology advances and allows legal work to become more digital, e-signatures have become a go-to solution for a wide array of services. While electronic ...
Exclusivity
In a commercial contract, a covenant or agreement limiting the ability of a seller or buyer to purchase or sell goods or services to or from third parties. In a mergers and acquisitions (M&A) context, a type of covenant or agreement limiting the ...
Ethernet
Ethernet is the standard wired network technology in use almost everywhere today. If your computer is connected to a network via a cable, it’s likely using an Ethernet cable. That cable plugs into an Ethernet port on your computer.
Endpoint Security
Endpoint security is the practice of securing endpoints or entry points of end-user devices such as desktops, laptops, and mobile devices from being exploited by malicious actors and campaigns. Endpoint security systems protect these endpoints on a ...
E-commerce Website
A website that allows people to buy and sell physical goods, services, and digital products over the internet rather than at a brick-and-mortar location. Through an e-commerce website, a business can process orders, accept payments, manage shipping ...
End User
The person who uses a product or service. If you make T-shirts, a person wearing your shirt is the end user. If you make websites, the person who hires you is your client or customer and the person using the website is the end user. Either way, do ...
Email List
A list of email addresses that your business can send marketing emails to. Email lists are usually segmented—or broken into smaller groups based on their interests or behaviors—so you can customize your messaging to be more relevant, interesting, and ...
Error 404
File not found, an error your web browser flags. A 404 error message can be the fault of the user (if they mistyped the URL, for example) or the publisher of the website. This can happen when a web page has been deleted and no longer exists, which is ...
Email Marketing
The use of email to promote a business’s products and services. Email marketing can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your ...
Extensible Markup Language (XML)
A human- and machine-readable coding language that adds structure, meaning, or context to a text document. Extensible markup language (XML) ranges from very simple to highly complex (hence “extensible”). Today’s version of HTML is a specialized ...
E-commerce
E-commerce is the buying and selling of goods and services using the internet. It starts when a potential customer learns about a product. It continues through purchase, use, and, ideally, ongoing customer loyalty. Data powers the most successful ...
Email Automation
The use of predefined rules to trigger email messages based on specific actions customers take—or don’t take. Some examples include a welcome email that sends when a customer signs up for a mailing list, or a quick reminder that the customer placed ...
Eye Tracking
Measuring and recording the movement of eyes as they look at a web page. In digital marketing, eye tracking is often used to figure out what parts of a web page or email people look at first or spend the most time looking at, which is often displayed ...
Expense
An expense is the amount spent on activities that help a business to produce and sell goods or services to generate revenue. Expenses when incurred lead to a reduce in the value of assets in the organization. Expense accounts are ...