2020-2021 ecommerce guide from Canada Post
Here are some stats from the 2020 ecommerce guide from Canada Post:
- 86% of online shoppers will shop more frequently with a retailer if free shipping is offered.
- 37% will abandon their cart due to a lack of upfront delivery info.
- 79% won’t shop from a retailer after a bad returns experience.
- 75% will shop more frequently from retailers that offer faster shipping.
- 67% will shop more often from retailers who offer flexible delivery options.
- 61% prefer delivery from Canadian-based delivery companies.
- 71% will shop more often with retailers who tailor rewards and discounts to them.
- 69% of online shoppers said it upsets them when retailers use excessive or unnecessary packaging to ship purchases to them.
Here are additional stats released by Canada Post to help businesses in 2021:
- Since the start of the pandemic, nearly 50% of Canadian customers report buying more online.
- The average Canadian has increased their online purchasing by 19% since 2019.
- Nearly 1 in 3 Canadians are actively avoiding in-store shopping.
- 84% will shop more often with a retailer that provides free shipping.
- 69% will shop more often with a retailer that provides fast shipping, however, this is 9% less than last year.
- 78% choose retailers that manage their expectations throughout the experience.
- 60% say processing and shipping orders quickly is a reason to shop with their favourite retailer.
- 40% say it's a reason to shop with their favourite retailer.
- 76% will shop more often with retailers that provide free returns.
- 42% say offering hard-to-find items will help keep them coming back.
- 32% are loyal to a retailer that offers reviews and user-generated content.
- 19% show their loyalty to retailers who showcase their values, community involvement and/or dedication to the environment.
- 73% will shop more often with retailers that ensure their packages are secure – even when they’re not home to receive them.
- 33% will return to a retailer that has a flexible return policy.
- 17% will keep returning to retailers that offer a great loyalty program.
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